Alibaba rival JD sees Singles’ Day revenue jump 27% thanks to offline push – TechCrunch

Alibaba may have pioneered the concept of Singles’ Day, the world’s largest shopping day based on sales, but it very much not the only e-commerce giant involved. JD.com, Alibaba’s biggest rival in China, just announced that it sold RMB 159.8 billion ($23 billion) in goods for its Singles’ Day campaign. Unlike Alibaba, which racked up $31 billion…