SAP Customer Experience LIVE 2020: SAP Launches its CDP

The SAP Customer Experience LIVE event took place from October 14, 2020 to October 15, 2020, which was a digital experience where SAP customers, partners, and industry leaders shared best practices on how to deliver a connected customer experience. In addition, there were also sessions that focused on SAP product innovations and roadmaps. Below is a quote from Joanna Milliken–a theme I took away from more than just the SAP Marketing Cloud session.