On a Beach in Mexico, Nick Jonas and John Varvatos Made a Toast to ‘Life As It Should Be.’ That One Line Became the Entire Essence They Built Their Famed Tequila Company Around.

What began as a casual conversation between two friends over shared interests and an appreciation for letting the good times (and a few glasses of Reposado) roll sparked the inception of a tequila brand that’s taken the spirits world by storm and become a pop culture phenomenon in its three short years on the market.…