Egypt’s SideUp raises $1.2M to grow its e-commerce support platform • TechCrunch

After four years operating primarily as a logistics marketplace, Egypt’s Voo has rebranded to SideUp and transformed its strategy to offer a complete spectrum of e-commerce support services, including payment gateways, API integration for shipping, warehousing, fulfillment, and advisory. The startup has also expanded to Saudi Arabia, where it will be headquartered henceforth, after raising…