Unveiling the winning formula: How B2C fintechs conquer customer acquisition
Ian Sherman advises PE/VC-backed portfolio companies at Sagard on growth marketing. He has a prior executive track record of driving profitable, eight-figure revenue expansion for consumer brands. In the fast-paced world of B2C (business-to-consumer) startups, mastering marketing spend is the key to achieving sustainable growth and securing a leading position in the market. While there’s…