Withings opened a new factory in Issy-les-Moulineaux, France, which means two things the new Move watches are now made in France and they can be customized (for European customers only for now).
There are a total of 5,800 combinations clicking the Customize button lets you pick the case, strap, dial and the tracker hand. If you cant decide, there are some pre-made combos or you can just hit Randomize.
The watch costs 70 normally, customized versions are 10 more. They will take 1-3 days to manufacture.
The Withings Move is a hybrid watch with 18 month battery life. It features sleep and activity tracking (including swimming as its water-resistant up to 50m). The tracker hand indicates your progress through the day as you reach your fitness goals. Theres a version with ECG coming soon (presumably it will be customizable as well).
Activity tracking Withings Move combinations
You can try customizing the Move at withings.com. By the way, the company plans to open a factory in the US by the end of the year, so customization will likley expand to the other side of pond too.