An e-commerce website is actually a complicated system with lots of components that make it work. Some of those components such as shopping cart or product pages are aimed to serve the visitors of the website; however, there are many other e-commerce tools which only serve the search engines.
WooCommerce sitemap page is one of those components that is only necessary for the proper work of a search engine. Your website visitors definitely will not appreciate sitemap simply because they might not find it useful; however, it is extremely important for the search engines. To be more precise, your sitemap can make your online store kind of ‘popular in search engines,’ since it might be visible in searches for related keywords.
So if you want to find out how to improve your online store with sitemap pages and how to find the perfect sitemap for your e-commerce website, come on board.
What is WooCommerce sitemap?
WooCommerce sitemap is, basically, your website’s map of contents. Simple enough, right? Well, if you want a more vivid explanation, Google defines sitemap as “a file where you provide information about the pages, videos, and other files on your site, and the relationships between them. Search engines like Google read this file to more intelligently crawl your site.”
Usually a sitemap is a rather long list of links which, depending on the type of website and settings, might or might not be available to all website visitors.
Why do you need a sitemap?
You might think that your WooCommerce website doesn’t need a sitemap, but don’t be so quick to make such a conclusion straight away. Let me explain why you need a sitemap. Your website needs a sitemap if:
- It is very large (which is the case with most online stores)
- It has large content pages archive, which aren’t linked to each other
- It uses big media content
- It is new and doesn’t have enough external links
As you can see, pretty much every online store needs a sitemap, so you might want to consider getting this page for your e-commerce website.
What do sitemaps serve?
As I have already mentioned above, sitemaps are not meant for your website visitors and customers. However, they can find a specific destination or page using the sitemap. The main purpose of a sitemap is certainly to serve the search engines.
In simple English, your sitemap will tell a search engine about all the pages your website has and, at the same time, the search engine will add the pages to its index, so your potential customers will be able to easily find your website using keywords in Google or other search engines.
So here’s how your sitemap can attract more customers to your online store. Let’s just say that you have a multi-brand fashion store and you have thousands of various products in your store. A potential customer needs a pair of boots, so they Google ‘boots’ and if your sitemap has category for ‘boots’ then your store will be among the top Google search results. Thanks to sitemaps, even new and yet unknown online stores can get more clients and consequently more profits.
Can an incomplete sitemap damage your store?
Of course, modern search engines can index e-commerce websites without a sitemap or XML file. Indeed, small online stores can totally function without sitemaps, since search engines will still be able to index them. However, without a sitemap this process no doubt will be very long.
So here is how an incomplete or missing sitemap can damage your website:
- Your new pages will not be discovered by search engines for quite a long period of time
- Your updates will not improve your rankings immediately
- Your product images will not be in the image search results
- Your website might be excluded from searches, which is actually really bad
To make a long story short, take some time to make a WooCommerce sitemap and your business will only benefit from it.
How to make a sitemap in WooCommerce
A Sitemap is definitely not the most difficult thing one has to do for a fully functional website. In fact, it is very easy to create and you can totally do it on your own and save some money on hiring a coder. Moreover, it takes only a few minutes to make an XML sitemap for your e-commerce website. So let us figure out how to create one.
In this article we are going to find out how to make an XML sitemap, so if you need an HTML version, you might want to check this guide. So let us now dive in the procedure of making a WooCommerce sitemap.
Use WordPress WooCommerce sitemap plugins to make XML file
For those who use WooCommerce the easiest way to create an XML file is to get a free WordPress Google XML Sitemaps plugin. This very plugin will help you make an XML sitemap for your online shop and, as a result, search engines will be able to index your website better.
Another WordPress sitemap plugin you can use for creating an XML file for your website is Yoast SEO plugin. This plugin is a great option for creating a sitemap as well, so the choice is up to you.
How to add sitemap plugins to WooCommerce
Once you’ve decided on the WordPress sitemap plugin you are going to use for your online shop, it’s time to actually add it to your website. Well, first things first, you have to submit your XML sitemap to the search engines. There are two ways to do that and, frankly speaking, both of them are rather difficult, but, certainly, it is totally possible to do that on your own.
So the first way is to add a line to your website’s robots.txt file. In order to submit your sitemap in such a way all you have to do is to create or locate the robots.txt file in the top-level directory of your website and add the following line to the bottom:
Do not forget to replace ‘woostore’ with your website’s domain. Well, and that is pretty much it, you did it!
Another way to submit your website’s sitemap is via Webmaster Tools. For doing it this way, first of all, you will have to sign up your Bing and Google accounts. After that just follow the instructions and in a couple of minutes you are going to be done.
However, this method of submitting a sitemap has a rather big disadvantage, which is the fact that it will only cover Google, Yahoo!, and Bing search engines. That being said, if you want your store to be indexed by smaller search engines, you might want to use the first method.
How to update your WordPress sitemap
So, you’ve created a sitemap for your online store and everything seems to be great. However, there is always a ‘but’ and, in this case, it is the fact that you will definitely need to update your sitemap once in a while. So how do you do it? Well, it’s not difficult at all.
First of all, if you use one of the WordPress sitemap generators, your sitemap will automatically update once you make any changes on your e-commerce website. In other words, you do not have to worry about anything if you use WordPress sitemap plugin.
At the same time, if you create an XML file for your website manually, then you will have to update your sitemap each time you make any little changes on your website. So if you ask me, I definitely prefer a nice and neat WordPress sitemap plugin that will do all the hard work for me.
Best WordPress sitemap plugins
So if we started talking about how a good WordPress sitemap generator can improve your e-commerce website and make your life much easier and less stressful, let me share with you some really great sitemap plugins. So here is the list of the best WordPress sitemap plugins for far.
|Name||Description and Features|
|Sitemap||This sitemap plugin is among the most popular ones. It has been installed over 70,000 times and has a really extended functionality that includes subpages, page list, and siblings.|
|WordPress Google XML Sitemaps||This powerful sitemap plugin comes with such useful features as multisite, sitemap index, image sitemap, and Google News. The lightweight plugin meets all the requirements of the modern WordPress community and is super easy to work with even for those who don’t have a lot of experience in coding.|
|Sitemap Index||Sitemap Index is among the top WordPress sitemap plugins. The features list of this plugin includes fast installation, ability to set up a number of links for a sitemap, option to generate pages, posts, categories, and tags.|
|Sitemap Generator||Sitemap Generator is another great option for your WooCommerce website. This very WordPress plugin will help you in creating a fully functional sitemap for your online store as well as making sure that the speed performance of your website is absolutely stunning.|
|Sitemap Page Embed||This very sitemap plugin is a great choice for an e-commerce website as well. Sitemap Page Embed will quickly provide your website with a nice sitemap page; however, note that it doesn’t support XML, but it uses a format, which is readable for humans.|
|Once Click XML Sitemap||Using Once Click XML Sitemap is another way to quickly and easily make a sitemap page for your online shop. By means of this plugin you will quickly create an XML file for your website, which perfectly works with all major search engines.|
|RPS Sitemap Generator||RPS Sitemap Generator is the WordPress plugin that will make the creation of a sitemap page effortless. The plugin is multipurpose, so it will perfectly fit various e-commerce websites.|
|Image Sitemap||This WordPress sitemap plugin will take care of your products’ images in searches. Image Sitemap is the very tool that will generate high search results for your products’ images, thus, it will bring your online store more profits.|
|XML Sitemap & Google News Feeds||XML Sitemap & Google News Feeds is a lightweight plugin for WordPress XML sitemap and Google New generation. So let this WMPL compatible plugin make your WooCommerce store the one and only.|
|Google Sitemap by BestWebSoft||Another decent option for an e-commerce website is Google Sitemap by BestWebSoft. This plugin is aimed to help you establish Google sitemap as well as allow you to add pages, post categories, post tags, etc. to your WordPress sitemap.|
|Simple WP Sitemap||Simple WP Sitemap is an easy-to-use tool for creating a decent sitemap page for your online shop. This plugin supports both XML and HTML, so it will for sure fit your website.|
|Simple Sitemap||Simple Sitemap is in this list for a good reason. This plugin is easy to use even for beginners. So make the process of creating a sitemap simple with Simple Sitemap plugin.|
|Google XML Sitemaps||The next simply wonderful option for your e-commerce website is Google XML Sitemaps. With this sitemap plugin you will be able to easily make a functional XML sitemap file even by yourself.|
|WP Sitemap Page||Last but not least, WP Sitemap Page. This plugin is one of the easiest ones to use. Besides, it comes with a decent set of features including options to show posts and categories, pages, taxonomies, etc.|
Sitemap is an extremely important component of any WooCommerce website. Moreover, sitemap is actually a key factor for the success of your online business. That being said, you just cannot afford to not make a sitemap page for your e-commerce website. Fortunately, nowadays, creating a sitemap page is not a problem at all. Furthermore, you can even do it on your own and save some money on hiring a professional. All you have to do is choose the right WordPress sitemap plugin and install it on your website. It’s neither hard nor expensive, is it? So why not create a WordPress sitemap?
Jessica spends 12 hours a day on the internet managing security for web assets and loves her macha tea