Forging Ahead: Understanding Influencer Partnerships in Brand Creation and Management

Opinions expressed by Entrepreneur contributors are their own. In today’s digital-first world, brands are increasingly turning to social media influencers to amplify or be the face of their brands. The decision to collaborate with influencers, however, is not one to be taken lightly. Compared to traditional marketing channels, influencer partnerships come with their own set…

Rethinking Routers: A Fresh Take

With our company’s three plus decades of cellular expertise, millions of field-deployed devices, and a relentless drive to innovate, our family of routers have quite the history. From the early days of 2G, deep into the 5G era, two factors have consistently guided us: providing the ultimate in performance while ensuring longevity and reliability. From…

Does the Apple Watch Series 9 come with a charger?

Andy Boxall / Digital Trends The Apple Watch Series 9 was released in September 2023 and received mostly positive reviews. It has several new features over its predecessor, the Apple Watch Series 8 — including a brighter display, a new S9 processor, carbon neutrality, and more. But you might ask yourself whether the wearable device has a…

Forging Ahead: Understanding Influencer Partnerships in Brand Creation and Management

Opinions expressed by Entrepreneur contributors are their own. In today’s digital-first world, brands are increasingly turning to social media influencers to amplify or be the face of their brands. The decision to collaborate with influencers, however, is not one to be taken lightly. Compared to traditional marketing channels, influencer partnerships come with their own set…