TikTok’s quietly launched ‘Lite’ app has reached over 12 million downloads since August – TechCrunch

Short-form video app TikTok has been growing in popularity across international markets, including in the U.S. where a merger with Musical.ly has seen the app topping the App Store charts. Facebook and Snapchat have been hastily trying to copy TikTok’s features as a result. A part of TikTok’s ambitious global expansion plan has been its…

Taylor Swift’s mobile app, The Swift Life, is the latest celebrity app to shutter – TechCrunch

Taylor Swift’s “Reputation” era, one characterized by military jackets, black sequins and snarls, is coming to a close and, apparently, that means her one-year-old mobile app is too. The Swift Life, a gamified app developed in partnership with freemium mobile games maker Glu Mobile, announced this week that it would shut down effective February 1. Users…